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Gen Re’s NOW app uses facial analytics technology to offer a quicker, easier - and fun - way to purchase Life, Hospital Cash or Accidental Death insurance. The prototype was just launched. The buying process begins by uploading a selfie from your smartphone. Powered by Lapetus Solutions’ JANUS facial analytics technology, the app then returns an estimate of the user’s age, gender and BMI in an instant. This is followed by a streamlined onboarding process, meaning a policy can be issued ...


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